Friday 14 September 2018

From Posh Spice to style icon: how Victoria Beckham won over the fashion world.



A decade ago, no one would have believed Beckham would become a fashion superstar. We look at how she did it

If you really want a clear example of Victoria Beckham’s impressive transformation, then cast your minds back to the mid-noughties when a fashion empire was just an apple in the then-singer’s eye. Marc Jacobs was reading a British newspaper when he spotted Beckham carrying a fake version of his Louis Vuitton graffiti bag, a collaboration with Stephen Sprouse. He decided to send her a real one and there began the start of an unlikely friendship; the WAG and the forefather of fashion grunge.

“I hardly dreamed that my ultimate goal would be to have Posh Spice carrying a Louis Vuitton handbag,” he told WWD in 2005. “It was kind of funny."

Although Beckham would doubtlessly flinch at the idea of wearing a counterfeit today, their mutual respect for one another has not waned, culminating in the reimagining of Jacobs’ famed 2008 campaign, in which she was pictured emerging from a shopping bag like an abstract doll. This time round, the bag bares not Jacobs' name, but the name of her own eponymous brand – a critically-acclaimed business that now boasts 400 stores in over 50 countries internationally, and offices in both London and New York. This season, as a celebration of her brand’s 10th anniversary, Beckham will bring her show from NY to London Fashion Week for the first time.



By Ella Alexander.
Full story at Harper Bazaar.




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