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By Olagunju, Success Taiwo
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Yes, the country is liberated 30 years ago but:
Today, I still hear the songs of struggle on Juta Street's Labour Court.
Today, I still see my black South African friends owning no lands,
Today, I still see my black South African friends with no jobs
Today, I still see my black South African friends with no access to finance.
Today, My South African friends think I'm the problem
Today, Foreigners must leave
Tomorrow, Foreigners must go
Yesterday, my black South African friends pointed me to police
Today, I'm trying to run for police
Tomorrow, Hillbrow, John Foster & Lindela
KUMBA-KUMBA; we go.
(THE END)
(So many stresses from my family while I'm trying to give the South African people access to the country's finance through Unicorn Conglomerate {Pty} Limited - but now I understand what Denzel Washington meant by "your own family will talk shit to you or about you when you're in the process of breaking all the generational curses.")
Olagunju Success Taiwo.
This strategic partnership will enable advertisers to leverage MTN’s vast first party data to enable precise audience targeting, while tapping into core telco channels like SMS and platforms like Ayoba, an all-in-one super app developed by the MTN Group.
“It's a unique proposition in the market; one that incorporates our device-agnostic, data-free and rewards solutions. This combination enables businesses to drive immediate engagement regardless of content or user journey, with measurable attribution,” said Jason Probert, General Manager: Digital Services at MTN South Africa.
With access to MTN’s extensive user base of over 38 million subscribers in South Africa, these advertising solutions provide an excellent opportunity to reach a vast audience across all demographics and device types.
"We are thrilled to pioneer the MTN Ads solution and continue to contribute to the growth of South Africa's digital advertising ecosystem," said Stephen A. Newton, Managing Director of Sub-Saharan Africa at Aleph Group.
"MTN's vast network and rich data insights, combined with Aleph's expertise in digital advertising, will empower businesses to connect with their target audiences in a more meaningful and effective way, helping to accelerate the transfer from offline to online GDP."
As an official sales partner, Aleph Group will provide a team of experts to collaborate with brands and advertising agencies to develop and execute advertising solutions across MTN's various platforms, including SMS, Rich Business Messaging (RBM), mobile display, and in-app advertising.
"In today's challenging economic climate, businesses are seeking a greater return on advertising spend (ROAS). We believe this partnership will enable businesses to unlock the full potential of digital advertising in South Africa,” added Newton.
South Africa’s ad spend is projected to reach R40.95 billion by the end of the year, with digital advertising driving much of this growth because of increased urbanisation and mobile network expansion. Furthermore, internet advertising is anticipated to reach R32.77 billion by 2027.
38% of South African respondents to a recent Aleph survey claimed that they learn about new products via ads that play before online videos they’re watching, highlighting the importance of digital and internet advertising. By 2029, nearly half of total spending will come from digital channels, with mobile advertising accounting for 74% of digital ad spending by 2028.
This partnership allows MTN and Aleph to capitalise on this shift, empowering brands to reach audiences through impactful, data-driven campaigns. Leveraging telco unique solutions, including zero rating for users and device agnostic solutions, advertisers can now reach all audiences across the digital funnel journey.
The fashion entrepreneur disclosed this to journalists in Lagos, recently, adding that the move also aim to empower aspiring fashion designers and vendors.
Awodola who has been around the Nigerian fashion industry for more than four years identified great prospects in the industry, however expressed challenge with sourcing quality fabric with local manufacturers.
She reiterated the importance of quality and class to remain relevant and drive growth in the local sector.
Full story at Vanguard.
A little bit of history
When we first met Burna Boy in 2009, we met him on the set of his music video, ‘Like to Party’. He didn’t have dreads on and wore a multicoloured shirt. In another shot, he wore a simple grey long-sleeve t-shirt.
On the set of another music video, ‘Yawa Dey’, Burna wore a shirt with colourful prints, shorts and a bucket hat; he still had the style of an upcoming artist.
Burna shot to stardom with his album, ‘Outside' released in 2019; and that was the birth of Burna Boy in long dreadlocks and a very distinct style.
By Temi Iwalaiye.
Full story at Pulse NG.
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| Photo credit: Fibre2Fashion |
Jonathan will report to chair Gerry Murphy and the board of directors, the brand said in a media release.
In his tenure at Versace, Jonathan has reorganised and accelerated growth at the iconic Italian fashion house, building on the brand’s rich creative heritage to elevate product, communications and the customer experience, while at Alexander McQueen he led a turnaround of the brand and laid the foundation for global expansion. He has also held a number of senior fashion roles at London-based luxury department store Harrods.
Full story at Fibre 2 Fashion.
